Built on a 4,000-year bond.

Why Keos?

The name is inspired by Kheops — the Great Pyramid of Giza, built around 2560 BC. In Ancient Egypt, cats and dogs weren't just kept, they were revered. Companion animals were mummified alongside their owners, painted onto tomb walls, and treated as family across dynasties.

That relationship — between humans and the animals we share our homes with — is roughly four thousand years old. The pyramid, built to outlast every generation that came after it, is a fitting symbol for something that has outlasted just as long: the bond itself.

Keos is built on that relationship. Everything else — the formulation, the sourcing, the testing — exists to honour it.

A question, asked in 2021.

Keos was founded in Vietnam in 2021 by a team of nutritionists — not marketers, not packaging designers, nutritionists first. The starting point wasn't a gap in the market. It was a question that kept coming up in conversations with pet owners:

“Why should ‘made well’ and ‘made affordable’ be two different bowls?”

Most premium pet food is formulated in Europe and priced for European or North American incomes. Most affordable pet food cuts corners on protein quality, uses filler ingredients, or skips independent testing altogether. Keos was built to sit in neither camp — a French-formulated range made to FEDIAF nutritional guidelines, manufactured efficiently in Vietnam, without the premium-import price tag.

The range grew from a single adult formula to a full line — Keos for everyday feeding, and Keos+ for pets with specific needs, built around Natural Shield™, a five-plant blend.

Why Padmavati chose Keos.